SEO Friendly Content Management Systems

VWD-CMS is Designed Around Search Engine Optimization

Search engines drive the majority of the traffic on the web today. You want your web pages and content to be optimized for SEO so you can get the most traffic. Having a CMS that makes SEO easy is the first step in creating an optimized website.

A content management system that lets you quickly add new pages, new folders, apply style changes across many pages, update navigation links on all pages, change page titles and descriptions, and produce a site map is essential to an organization competing for first page organic search results on the the leading search engines.

Is Your CMS SEO Friendly?

If your CMS does not give you control over your web pages then it is not SEO friendly. Webmasters and content editors need to be able to make changes to page titles and page meta tags quickly and efficiently. Does your CMS let you add links to navigation bars and menus? Can you quickly add reciprocal links for directory sites that require them? Can you edit a shared piece of content (reusable content block) and have the changes affect all of the pages that use it? Can you create a new page, add it to the navigation bar/menu, and publish it to the live site on your own?

VWD-CMS Gives You the Power to Optimize Your Site

Because VWD-CMS is easy to use and built for efficiency and simplicity, you are able to control how it works much better than some of the really expensive content management systems out there.

When you start designing your site with VWD-CMS, the first step is to get an ASP.NET Master Page layout that you like. The Master Page will determine the layout of your site. If you have several different layouts for different pages, just create multiple Master Pages.

In addition to controling the layout of your site, the Master Page will determine, to a large degree, how SEO friendly your web pages are. Just the fact that VWD-CMS is based on the Master Page technology immediately gives you a jump start on optimizing a your website.

Many traditional dynamic websites use variables/values on the query string of the page to determine the page and content that the user sees. This approach is very convenient for developers and designers because they can create one page and then render lots of different content on it. Unfortunately, the single page with query string parameters approach is terrible for SEO because search engines are better at indexing pages with unique names.

Using Master Pages gives you the best of both worlds by letting you manage one page template and create as many uniquely named pages based on it. Changes to the template (Master Page) are immediately reflected in all of the pages that use it.

One of the keys to drawing lots of traffic is to have hundreds of articles that offer informative and valuable information. Just imagine having several hundred web pages that needed to be managed manually or with an inefficient CMS - the problem is that you need to grow your site to be successful but if the site become unmanageable you will end up spending a lot of time and money to keep it running.